Knight and Day lack luster on opening day
June 25th 2010 13:34
Article from Gloria Goodale at csmonitor.com
If the $3.8 million Wednesday box office for the Tom Cruise/Cameron Diaz action flick “Knight and Day” is any sign, this may just turn into the summer that saw movie stars officially fall from grace.
With production costs topping $125 million, it’s hard to see that tally as anything but tepid. Just compare that to say, the Wednesday opening numbers for other popcorn powerhouses such as “Transformers: Revenge of the Fallen” – 62 million, or “Spider-Man 2,” which took in $40.4 million on its Wednesday opening. Even Mr. Cruise’s own “War of the Worlds” made $21.3 million, while “Mission Impossible 2” pulled in $12.5 million, both on mid-week debuts.
While Hollywood.com box office president Paul Dergarabedian politely dubs the film’s performance “acceptable,” he notes that the few box office bright spots so far this summer are anything but star-driven: “Karate Kid” made nearly $56 million its first weekend and features the unknown Jaden Smith, while the Pixar family film “Toy Story 3” stars animated kid’s playthings.
If the $3.8 million Wednesday box office for the Tom Cruise/Cameron Diaz action flick “Knight and Day” is any sign, this may just turn into the summer that saw movie stars officially fall from grace.
With production costs topping $125 million, it’s hard to see that tally as anything but tepid. Just compare that to say, the Wednesday opening numbers for other popcorn powerhouses such as “Transformers: Revenge of the Fallen” – 62 million, or “Spider-Man 2,” which took in $40.4 million on its Wednesday opening. Even Mr. Cruise’s own “War of the Worlds” made $21.3 million, while “Mission Impossible 2” pulled in $12.5 million, both on mid-week debuts.
While Hollywood.com box office president Paul Dergarabedian politely dubs the film’s performance “acceptable,” he notes that the few box office bright spots so far this summer are anything but star-driven: “Karate Kid” made nearly $56 million its first weekend and features the unknown Jaden Smith, while the Pixar family film “Toy Story 3” stars animated kid’s playthings.
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